Posts Tagged ‘Toronto’

Virgin America Invades Nuit Blanche Toronto

October 2, 2010

Virgin America’s Toronto Provocateur contest comes to its finale tonight as the top three contestants battle it out across the streets of Toronto during Nuit Blanche.

Melissa Smich has teamed up with a performance art installation group, Company Blonde, to provoke your thoughts and wonder, followed by a a free flight give-away with Virgin America — with respect to the artists and spirit of Nuit Blanche.

Please join us as we cause some noise and excitement, and get you to dance your way to a free flight on the sexiest airline.

Time: 10:57 p.m. sharp

Date: Saturday October 2nd, 2010

Location: Trinity Bellwoods Park, Back Baseball Diamond. Queen Street West at Crawford.


For more Information, please contact Melissa Smich,



September 17, 2010

Thanks to everyone who voted, spread word, and put up with my incessant requests for votes.

I’ve made it to TOP THREE in the Virgin America Toronto Provocateur contest — all thanks to you and your support. What comes next? In person interviews. All the details have yet to be shared, but I will fill you in as soon as I know!

Getting Personal: Genetic Testing for Health, Disease & Ancestry; DNA Test – 23andMe

August 8, 2010

Purple Lights, Airplanes and Shooting Stars… I could really use a wish right now.

August 4, 2010

Hola from yesterday’s Virgin America flight also known as club virgin.

The flights really fly by fast… pun intended.

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Because Richard Branson Is My Homeboy

July 13, 2010

well… not quite, but I still want you to vote a thumbs-up for me for the Virgin Airlines Provocateur contest.

Watch the video – I can promise you’ll at least get a laugh out of it.

UNmarketing’s Online Marketing New Rules Of Engagement. Stop Marketing. Start Engaging.

June 10, 2010

Last week in Toronto was the awesomesauce UNmarketing Event Hosted by The Biz Media to launch Scott’s new book “UnMarketing: Stop Marketing. Start Engaging.” (Hardcover)

Presale now on amazon, to be released September 7, 2010

I’ve got pics and video to share, so keep reading!

Here’s a taste of UNmarketing in action.

We had a lot of fun, here’s proof.

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Join the UNcult and buy the book!

How To: Get Summer Ready

June 2, 2010

I love the summer. Each year when it comes around I give myself a little make-over, refine my lazy winter-grown ass, and shed a few pounds. I think its a wonderful ritual that makes me better each time.

Do you have any pre-summer rituals and style changes beyond switching to shorts?

In preparation for the summer this year, I’ve done a crapload of shopping and style-pimping so I can rawk it. and a few friends have noticed and loved the results. So, lets share and rawk it better together!  Here are a few tricks I’ve used and discovered to help get my ass summer ready.

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Please Don’t Take Me Out To The Ball Game

April 20, 2010

Everyone’s talking about the Blue Jays and what a shame it is that Toronto isn’t behind them… or in the stands.

I’m not a Jay’s fan. I’m not a baseball fan.
I am, however, a (relatively new) Raptors fan.

I see being a fan as making an emotional investment in a team/brand… So I would like to look at how, besides the sport itself, does one get invested in a team (the raps as my example). Also, because my life revolves around socmed, I will use it as an example and see what basic socmed lessons/theories to relate to this situation.

Hopefully, after analyzing these two aspects, we can have a better idea as to how the Jays can improve their fan base and ticket sales.

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Canadian Gooaaalldd

March 4, 2010

Sunday night, after the Canadian Men’s Olympic hockey team won the gold and closed down the games, I got the chance to experience the mad street party that erupted in the middle of Yonge Dundas Square in Toronto. Let me tell you – it was EPIC.

If you weren’t there – here’s some video to make you feel like you were.

I wanna know: Where were you when Canada won the gooaaalllddd (aka the mens hockey team closed ‘er down with justice). Leave a comment!

PodCamp, #PCTO10: Hashtag Abuse, Twitter and Dating, Favoritism and Trolls

February 25, 2010
*Warning: Excessive Hashtag Abuse May Offend Some Readers. Please Excercise Caution and Read At Your Own Discretion*

Hashtag Love - Picture thanks to the amazingly talented Photojunkie, see more here.

Last week in Toronto was one of my fave Toronto events – PodCamp

PodCamp Toronto 2010 is a FREE “unconference” bringing together professionals and hobbyists from Toronto and the surrounding area to explore the cutting edge of new and social media. If you are an online content creator – hobbyist and professionals – who are building communities online in a variety of ways, then PodCamp Toronto 2010 is for you. Share ideas, discuss theories and learn lessons from an audience of experts. Network, network, network. All are welcome.

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